Booking an E-Fed

I generally use tag matches to give singles champions something to do, but the key is to make them Not Meaningless. Have them team with their friends and allies, put your champion and another singles wrestler against the people they're currently feuding with to help build the singles matches. Just try to find some connection between people to try to justify the match.

If they're defending their titles once a month, assuming you're running weekly, you can run 1 tag match, 1 title defense, and 2 promos, and that can fill a month.

 Particularly pleased to hear from you, Lefty! For my money, you got the best e-fed going, it's one of the only ones I properly follow. Avoiding burnout is definitely a big concern for me because that's why I stopped running roleplay feds in the first place, writing elaborate results ended up consuming my whole life until I just quit. The reason I haven't been running an e-fed already is because I've had trouble finding the time to commit to it, but I believe I've found a format that will work well for me: short cards of 2 to 4 matches each week (I was thinking like Lucha Underground, or AXS's abridged coverage of NJPW) and a monthly supercard for title matches and feud resolutions. I'm actually considering running it like a little mini-series instead of a continuously rolling e-fed, like a 6-to-12-episode season that closely follows a handful of angles and has a somewhat tightly-plotted story arch. 

And I totally agree with your strategy of not booking winners. Even though I have the match booking mod I feel almost honor bound to not use it unless I absolutely must, like I could not live with any other outcome. I've found a lot of joy in having to explain away the unexpected outcome of a match through storylines; to me that's what running a fictitious universe in Fire Pro is all about. I know my edits well enough that I generally have a decent idea who will win a match, or know when it's gonna be a good ol' 50-50 shoot, so I try to book accordingly, like throwing slightly weaker opponents at new champions to extend their reigns (while not being at all upset if someone shockingly steals the belt), and ramping up the level of competition as title reigns grow longer. 

Lefty's advice is golden. I'll throw a few simple bullet points together on what I'd recommend, with not a little overlap with his advice:

-Book primarily for yourself
Don't go out of your way to try to get audiences/followers. If you're enjoying what you're doing, and notify the community, you'll get them at some point.

-Always have a plan B if you're using "live" results
Already been covered, but I try to never book myself into a hole, if it can happen, it will, so I always ensure that I'm ready for alternate results to what I wanted. Best example here is that I once booked a 15 minute Armbar challenge between Thiago Gracie and Stanford Bradley, Thiago being a ground ace, and Stanford being a chump. Thiago HAD to win that, but he almost let Bradley survive. That was bad booking.

-Rotate your roster from time to time, and don't be afraid to book outsiders at times.
You don't want to have a case of having the same matches over and over, and it's nice to be able to place your fed in the context of others in the community for a shared experience. If you have an injury system, that can help, too, in terms of mixing up the roster from time to time.

-Figure out ways to make your fed stand out
Figure out what you do best, whether it be writing excellent promos, great production values, commentary, creating interesting characters who sim well. Figure out a niche that sets your fed apart, Hybrid S3 has the vintage shoot style setting, Romantic Misery has The Pen, a fed set in a prison with comic book promos, ZIP Japan has a decade plus old legacy and great edits, and so on and so on. And you don't have to go out of your way to stand out right off the bat, either, just finding the favored style of your edits can go a long way.

A whole lot of prattle without too much cohesion, I'm guessing, but I figured I'd throw my two cents in the ring, anyway.

Added to the above^

Now that the run ins are working, make sure to have your wrestlers properly factioned up, and with the right alignments. They often come out in costume 4, so make sure those are street clothed, or whatever state you want them to be in when they run in. Clothes work best, because they don't have a sudden era change in the middle of the show.

Use proper referees for different scenarios. My old post is gone, but there is a difference between an opening match ref, a main event ref(lots of leeway), and an authority figure referee (no leeway, kills the heat). I just recorded a whole PPV for a forum I post on and I found that the best ref settings for that scenario were fast everything, but slow on the things that let the heels get heat. No one really wants to watch 20+ minute fire pro videos.

Make your heels actually wrestle like heels, not just their persona. And furthermore, give everyone their proper roles. Wrestling is an ensemble cast theater production. You need your hero, your villian, your cowardly heels, your comic relief, etc... Your top 3 heels and top 3 faces should still all differ from each other. That gives (3x3) 9 different match types before RNG sinks in. Not just a half dozen bad asses following the exact supposed 'best fire pro logic'.

Same with tags. Heel tag teams keep the match in their corner, do lots of beatdowns, make frequent tags, cheat etc... Face teams have a starter who takes a huge beating until finally making a hot tag at the last minute to a fresh guy who comes in and cleans house. Have a tag specialist ref that will let the heels get heat, but count quick falls so these don't become 60+ minute broken records.

Buy a cheap set of gaming dice (D4,D6,D8,D10,D20), or use an app (real ones are funner) and use DND system to check for things. Roll that dice, then add the wrestler's skill to determine the outcome of something.

Did you get critical'd? Roll a d6 and add the durability of that body part as a bonus. Number to beat is 5.
BODY PART WEAK = -1
BODY PART NORMAL = 0
BODY PART STRONG = +1
So if (D6 ROLL) + (DURABILITY MODIFIER) => 5, no injury.

If there is an injury, roll another dice and add the modifier. Use a different dice depending on how much less than 5 the above roll was. If it was 4 use a D4, 3 use a D6, 2 use a D8, 1 use a D10. That is how many months or weeks they are out.

Did someone cut a promo? Use a dice + their charisma score.
E -2
D -1
C +0
B +1
A +2
S +3

Also, don't be afraid to fudge the numbers up in the name of improving the drama. It's DnD tradition. Maybe that injury just leads to your wrestler being a manager for a few weeks, or not being tagged in as a precaution. A promo can be so bad that it becomes a meme and the wrestler can ride that wave. Some people get over by sliding down the ramp and going under the ring ;).

You don't need to run a show every week! Just do the important shows. Post a paragraph of text above each match video to let us know how we got there. Use screenshots maybe to show off key moments from the build up. Doing every show just leads to burn out, and requires too much commitment from viewers.

Be flexible.

Have a general idea of what you want to accomplish, but be prepared to do whatever works best.

Know your characters. This is a big one. If you're doing straightforward wrestling where who-beats-who matters most and you aren't planning on doing much character work, that's fine, sometimes through sheer force of will you can get characteristics to come from these situations. But knowing who your characters should be in advance plays a big part in how you build your shows. Does this character have a weird quirk that they do in the ring? Is there something about their life that would appeal to an audience? Try to think of them as three-dimensional people, not just sprites on a screen doing wrestling moves.

Remember that wrestling shows are unique in that you get to tell multiple stories in a night. Try to think up something, even if it's little and vague, for everyone. You'll always have your main stories to focus on, but don't forget the rest of your show as well.

As for keeping your champions involved and relevant, as many have said, tag matches work wonders. I also always like to have someone aligned with at least one other person, not just for tag matches, but for situations where a challenger or opponent can go after the friend. It helps to flesh things out.

The best advice that I can give you is to do what you enjoy. Look around and see what other people are doing, if you like it, cool, try to do something similar, if not, you learned something from it. Figure out what you want to gain from this and go from there.

This is super useful, folks. Thank you so much.

my personal fave way of keeping a champ busy without having to book him in a bunch of meaningless non-title matches is to use my "match archive". Since I've been running my e-fed for so long, I have tons of retired edits...so if I have a current champ who was around back in the day, I'll showcase him in a match "from the tape library/archives" against someone who is retired. That way if they win, you can sell it as "even back as a young lion, they showed the spirit that made them champ today", but if they lose, it's no big deal.

Of course not everyone has the luxury of 13+ years of back story to draw on, but there you go.

Also, booking singles champs in a tag team match never hurts if you want to keep him visible on the card, especially against a team which includes one of the guys he's currently feuding with.